How to make it in PR : PR veterans tell their stories / edited by Romeo P. Virtusio ; foreword by J.J. Calero.
Material type:
TextPublication details: San Juan, Metro Manila, Philippines : Published and exclusively distributed by Context Communications International, [2007]Description: xiii, 362 p. : ill. (some col.) ; 23 cmISBN: - 9789719076032
- MLCM 2006/00927 (H)
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books
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College Library General Circulation Section | HD 59.6.P6 .H68 2007 (Browse shelf(Opens below)) | 1 | Available | C12099 |
Includes index.
The grandeur of PR / Charlie A. Agatep -- Beyond 'lifestyle' glamour, a PR woman's story / C. Joycelyn L. Buensalido -- PR, a work in progress / Maximino J. Edralin, Jr. -- Biyaheng PR, a journey worth taking / Rene Nieva -- A PR man's journey from the marketplace to the Lord's vineyard / Pedro A. Padre, Jr. -- It's been a rewarding career, it's been a good life / Virgilio Q. Pantaleon -- Keep pitching, keep serving-- / Francisco "Frankie" S. Roman -- PR must have the total commitment of management-- / Oscar S. Villadolid -- Give me a story on simple elegance-- / Romeo P. Virtusio -- Philippine PR practice pioneers / Pete E. Teodoro -- The legacy of R.R. de la Cruz / Maximino J. Edralin, Jr.
1210L-1700L
1
For circulation. 1 copy available in the collection
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