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	1.	Image from Google Jackets	Discovering how advertising grows sales and builds brands / Norris Bruce ... [et al.]. by Bruce, Norris Series: Journal of Marketing Research Material type: Text; Format: print ; Literary form: Not fiction Publication details: c2012 Availability: Items available for loan: College Library (1). Place hold Save to lists Add to cart (remove)
	2.	Image from Google Jackets	Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective / Ernst Osinga ... [et al.]. by Osinga, Ernst Series: Journal of Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: c2011 Availability: Items available for loan: College Library (1). Place hold Save to lists Add to cart (remove)

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