Southville International School and Colleges
Your cart is empty.
  • Cart
  • Lists
    Public lists list_1 View all
    Your lists Log in to create your own lists
  • Log in to your account
  • Your cookies
  • Search history
Southville International School and Colleges
  • Advanced search
  • Recent comments
  • Most popular
  • Libraries

Log in to your account

Log in with GOOGLE

If you do not have an external account, but do have a local account, you can still log in:

  1. Home
  2. Details for: Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective /
Image from Google Jackets
Normal view MARC view ISBD view

Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective / Ernst Osinga ... [et al.].

By:
  • Osinga, Ernst
Material type: TextTextSeries: Journal of MarketingPublication details: c2011.Description: 75 : 1, page 109Subject(s):
  • Advertising
  • Kalman filtering
  • Pharmaceutical marketing
  • Stock price returns
  • Stock price volatility
  • Time-varying parameters
Star ratings
    Cancel rating. Average rating: 0.0 (0 votes)
  • Holdings ( 1 )
  • Title notes ( 1 )
  • Comments ( 0 )
Holdings
Item type Current library Status Barcode
Periodicals Periodicals College Library Available S0199

There are no comments on this title.

Log in to your account to post a comment.

Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective /

APA

Osinga E., . (2011). Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective. : .

Chicago

Osinga Ernst, . 2011. Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective. : .

Harvard

Osinga E., . (2011). Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective. : .

MLA

Osinga Ernst, . Why do firms invest in consumer advertising with limited sales response? a shareholder's perspective. : . 2011.

  • Place hold
  • Print
  • Cite
  • Add to your cart (remove)
  • Save record
    BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
  • More searches
    Search for this title in:
    Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Exporting to Dublin Core...

Share

Visit web site

SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

Powered by Koha