000 00580nam a2200205Ia 4500
008 140626s9999 xx 000 0 und d
100 _aWeijters, Bert..
245 _aMisresponse to reversed and negated items in surveys :
_b a review /
_cBert Weijters ... [et al.].
260 _cc2012.
300 _a49 : 5, page 737
440 _aJournal of Marketing Research
521 _aBSBA
650 _aLikert items.
650 _aMethod effects.
650 _aMisresponse.
650 _aNegations.
650 _aReversed items.
650 _aSurvey methods.
942 _cSE
999 _c121063
_d121063