000 00619nam a2200205 a 4500
003 PILC
005 20150112093436.0
008 100720s19uu xx 00 eng d
020 _a0071250158
050 _aHF 5415.135
_b.C74 2006
082 _aMkSF 658.802
_bC85 2006
100 _aCraven, David W.
_916250
245 _aStrategic marketing /
_cCraven, David W., Piercy, Nigel F.
250 _a8th ed.
260 _aNew York :
_bMcGraw-Hill Companies, Inc,
_c2006.
300 _a726 pages :
_billustration ;
_c27 cm.
650 _aMarketing strategy
_916169
700 _aPiercy, Nigel F.
_916251
942 _2lcc
_cBK
999 _c14581
_d14581