| 000 | 01499cam a2200397 a 4500 | ||
|---|---|---|---|
| 001 | 14423546 | ||
| 003 | OSt | ||
| 005 | 20140310182726.0 | ||
| 008 | 060622s2007 nyuab b 001 0 eng | ||
| 010 | _a 2006049455 | ||
| 020 | _a9789810698201 | ||
| 020 | _a9810698208 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aTX 911.3 _b.Sh559 2007 |
| 100 | 1 | _aShoemaker, Stowe. | |
| 245 | 1 | 0 |
_aMarketing leadership in hospitality and tourism : _bstrategies and tactics for competitive advantage / _cStowe Shoemaker, Robert C. Lewis, Peter C. Yesawich. |
| 250 | _a4th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson, _c2007. |
||
| 300 |
_a662 p. : _bcol. ill.; _c28 cm. |
||
| 500 | _aLewis's name appears first on the earlier edition. | ||
| 500 | _aRev. ed. of: Marketing leadership in hospitality / Robert C. Lewis, Richard E. Chambers. New York : John Wiley, c2000. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 521 | _aTOU | ||
| 650 |
_aTourism _vHospitality |
||
| 650 |
_a Marketing _vLeadership |
||
| 700 | 1 |
_aLewis, Robert C., _d1930- |
|
| 700 | 1 |
_aYesawich, Peter Charles, _d1950- |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK _kFOR |
||
| 999 |
_c15403 _d15403 |
||