000 00767nam a22002050 4500
001 ocn9715423671
005 20141211155523.0
008 030809s ph 000 0 eng d
020 _a9715423671
050 0 0 _aHF 5415.13
_b.C37 2005
245 0 0 _aCases on marketing management in the Philippine setting /
_cBen Paul B. Gutierrez, editor ; case writers, Erlinda S. Echanis
260 _aQuezon City, Philippines :
_bUniversity of the Philippine Press,
_c2002.
300 _axiv, 411 pages :
_billustrations ;
_c23 cm.
521 _aBusiness Administration
650 0 _aMarketing
_zPhilippines
_xManagement.
650 0 _aMarketing
_xManagement
_xCase studies.
700 1 _aGutierrez, Ben Paul B.
700 1 _aEchanis, Erlinda S.
942 _2lcc
_cBK
_kFIL
999 _c276946
_d276946