| 000 | 00502nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 170221s9999 xx 000 0 und d | ||
| 100 | _aDogan, Volkan | ||
| 245 | _aBrand name strategies at universities: Comparison of three distinct naming strategies | ||
| 245 | _cVolkan Dogan, Eskisehir Osmangazi University, Turkey. | ||
| 260 | _bJournal of Management and Marketing Research | ||
| 260 | _c2012 | ||
| 300 | _a32 : 6 | ||
| 650 | _xBusiness | ||
| 856 | _uhttp://www.aabri.com/manuscripts/131639.pdf | ||
| 999 |
_c311275 _d311275 |
||