| 000 | 00429nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 170224s9999 xx 000 0 und d | ||
| 100 | _aStephen R. O’Sullivan | ||
| 245 | 4 | _aThe branded carnival: the dark magic of consumer excitement | |
| 245 | _cStephen R. O’Sullivan | ||
| 260 | _bJournal of Marketing Management | ||
| 260 | _c2016 | ||
| 300 | _a32:9-10,Pages: 1033-1058 | ||
| 500 | _aAugust | ||
| 650 | _xMarketing. | ||
| 999 |
_c315949 _d315949 |
||