000			00579nam a2200217Ia 4500
008			180523s9999 xx 000 0 und d
020			_a0-07-011361-0
050			_aMAIN HF 5415
050			_b.C53 1994
100			_aClancy, Kevin J.
245		0	_aMarketing myths that are killing business :
245		4	_bthe cure for death wish marketing /
245		0	_cKevin J. Clancy, Robert S. Shulman.
260			_aNew York :
260			_bMcGraw-Hill,
260			_c1994
300			_a308 pages :
300			_c23 cm.
500			_aIncludes index.
650			_aMarketing.
999			_c357036 _d357036