000			00530nam a2200181Ia 4500
008			140321s9999 xx 000 0 und d
020			_a9781285918914
050			_aHF 5415 _b.B619 2013
100			_aBoone, Louis E.
245			_aPrinciples of marketing / _cLouis E. Boone and David L. Kurtz.
260			_aNew York : _bMcGraw-Hill, _cc2013.
300			_a427 p. : _bill. ; _c26 cm.
500			_aIncludes bibliographical references and index.
521			_aMC
650			_aMarketing.
942			_kFOR _cBK
999			_c48273 _d48273