Advertising and promotion : an integrated marketing communications approach / Christopher E. Hackley.
Material type:
TextPublication details: Los Angeles : SAGE, 2010.Description: xii, 333 p. : ill. ; 23 cmISBN: - 9781849201469
- HF 5823 .H122 2010
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
|
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College Library Reserve Section | HF 5823 .H122 2010 (Browse shelf(Opens below)) | 1 | Withdrawn | C17261 |
Includes Bibliographic References and Index.
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