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Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation

Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation - Journal of Marketing Research 2016 - 53:2

April

Subjects--Topical Terms: --Marketing.

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​Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation

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Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation