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Marketing in food, hospitality, tourism and events :

Tresidder, Richard

Marketing in food, hospitality, tourism and events : a critical approach / Richard Tresidder and Craig Hirst. - Oxford : Goodfellow Publishers, c2012. - 224 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 9781906884222

Subjects--Topical Terms:
Hospitality industry--Marketing.

LC Class. No.: TX 911.3.M3 / .T725 2012

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Marketing in food, hospitality, tourism and events :

SOUTHVILLE LIBRARY