The persona principle : (Record no. 15348)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01221cam a2200361 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1145207 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140310182722.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 950919s1996 nyuaf b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 95042915 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0684802694 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5386 |
| Item number | .Ar735 1996 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | M 650.1 |
| Item number | Ar5 1996 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Derek, |
| Dates associated with a name | 1959- |
| 245 14 - TITLE STATEMENT | |
| Title | The persona principle : |
| Remainder of title | how to succeed in business with image-marketing / |
| Statement of responsibility, etc | Armstrong, Derek Lee |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Simon & Schuster, |
| Date of publication, distribution, etc | c1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 240 p., [16] p. of plates : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 236-240). |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Reading level | 1210L -1700L |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| -- | 1 |
| 562 ## - COPY AND VERSION IDENTIFICATION NOTE | |
| Number of copies | For circulation. 1 copy available in the collection |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Success in business. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Corporate image. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Sales promotion. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Yu, Kam Wai. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Call number prefix | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | College Library | College Library | General Circulation Section | 04/20/2012 | HF 5386 .Ar735 1996 | c0139 | 05/15/2018 | 1 | 11/14/2013 | Books |