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  2. MARC view: The essence of marketing research /
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The essence of marketing research / (Record no. 9578)

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MARC details
000 -LEADER
fixed length control field 00933pam a2200277 a 4500
001 - CONTROL NUMBER
control field 1524783
003 - CONTROL NUMBER IDENTIFIER
control field SISC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160405124153.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 901004s1991 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 90020454
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132848295
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2
Item number .C47 1991
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HS 658.83951
Item number C44 1998
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chisnall, Peter M.
9 (RLIN) 14195
245 14 - TITLE STATEMENT
Title The essence of marketing research /
Statement of responsibility, etc Peter M. Chisnall.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc c1991.
300 ## - PHYSICAL DESCRIPTION
Extent 264 p. :
Other physical details ill. ;
Dimensions 22 cm.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Essence of management series
9 (RLIN) 14196
500 ## - GENERAL NOTE
General note Includes bibliographical references(p. 168-170) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 14197
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification   Luxembourg Library Luxembourg Library   08/28/2013   HF 5415.2 .C47 1991 13998 04/05/2016 1 08/28/2013 Books

The essence of marketing research /

APA

Chisnall P. M., . (1991). The essence of marketing research. New York: Prentice Hall.

Chicago

Chisnall Peter M, . 1991. The essence of marketing research. New York: Prentice Hall.

Harvard

Chisnall P. M., . (1991). The essence of marketing research. New York: Prentice Hall.

MLA

Chisnall Peter M, . The essence of marketing research. New York: Prentice Hall. 1991.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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