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  2. Details for: Creative strategy in advertising /
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Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler

By:
  • Drewniany, Bonnie L
Material type: TextTextPublication details: Boston, MA, USA : Thomson/Wadsworth, c2008.Edition: 9th edDescription: 332 p. : ill. ; 26 cmISBN:
  • 9780495096207
LOC classification:
  • HF 5825 .J46 2008
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  • Holdings ( 1 )
  • Title notes ( 2 )
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Holdings
Item type Current library Call number Status Barcode
Books Books College Library General Circulation Section HF 5825 .J46 2008 (Browse shelf(Opens below)) Available C18522

Includes appendix and index.

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Creative strategy in advertising /

APA

Drewniany B. L., . (2008). Creative strategy in advertising. Boston, MA, USA: Thomson/Wadsworth.

Chicago

Drewniany Bonnie L, . 2008. Creative strategy in advertising. Boston, MA, USA: Thomson/Wadsworth.

Harvard

Drewniany B. L., . (2008). Creative strategy in advertising. Boston, MA, USA: Thomson/Wadsworth.

MLA

Drewniany Bonnie L, . Creative strategy in advertising. Boston, MA, USA: Thomson/Wadsworth. 2008.

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