Advertising and promotion : an integrated marketing communications approach / Christopher E. Hackley.
Material type:
TextPublication details: Los Angeles : SAGE, 2010.Description: xii, 333 p. : ill. ; 23 cmISBN: - 9781849201469
- HF 5823 .H122 2010
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
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College Library Reserve Section | HF 5823 .H122 2010 (Browse shelf(Opens below)) | 1 | Withdrawn | C17261 |
Browsing College Library shelves, Shelving location: Reserve Section Close shelf browser (Hides shelf browser)
| HF 5823 .AL469 2013 Advertising creative : | HF 5823 .Al758 2013 Advertising creative : | HF 5823 .B387 2015 Advertising and promotion : | HF 5823 .H122 2010 Advertising and promotion : | HF 5823 .K151 2013 Advertising and sales promotion / | HF 5823 .K484 2012 Advertising for people who don't like advertising / | HF 5823 .M67 2024 Introduction to advertising |
Includes Bibliographic References and Index.
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