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1.
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Fundamentals of marketing in the Philippine setting / Josiah Go. by
  • Go, Josiah
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: (Quezon City : Design Plus) : [S.n.], 2010
Availability: Items available for loan: College Library (1)Call number: HF 5415.12.P6 .G6 2010.

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2.
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Satisfaction : how every great company listens to the voice of the customer / Chris Denove and James D. Power IV. by
  • Denove, Chris
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, N.Y. : Portpolio , c2006
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415.335 .D413 2006.

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3.
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Strategic marketing management : planning, implementation and control / Richard M.S. Wilson and Colin Gilligan. by
  • Wilson, Richard M.S
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam : Elsevier, 2005
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415.13 .W746 2005.

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4.
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The 22 immutable laws of branding : how to build a product or service into a world-class brand / Al Ries and Laura Ries. by
  • Ries, Al
  • Ries, Laura
Edition: 1st ed. [expanded].
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : HarperBusiness, c2002
Other title:
  • Twenty-two immutable laws of branding
  • How to build a product or service into a world-class brand
Online resources:
  • Publisher description
  • Contributor biographical information
Availability: Items available for loan: Luxembourg Library (1)Call number: HD 69 .R537 2002.

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5.
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Techno-ready marketing : how and why your customers adopt technology / A. Parasuraman and Charles L. Colby. by
  • Parasuraman, A
  • Colby, Charles L, 1956-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, c2001
Online resources:
  • Contributor biographical information
  • Publisher description
Availability: Items available for loan: Luxembourg Library (1)Call number: HD 45 .P327 2001.

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6.
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Buy ology : truth and lies about why we buy / Martin Lindstrom. by
  • LindstrΓΆm, Martin, 1970-
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Doubleday, c2008
Other title:
  • Buy ology
Online resources:
  • Table of contents only
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415.12615 .L56 2008.

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7.
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Marketing : a case study approach / David Stokes by
  • Stokes, David
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Letts Educational Aldine Place, c1997
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5145 .St874 1997.

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8.
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Marketing / Eric N. Berkowitz ... [et al.]. by
  • Berkowitz Eric N
  • Berkowitz, Eric N
Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston. Irwin McGraw-Hill, c1997
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415 .B513 1997.

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9.
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The essence of marketing research / Peter M. Chisnall. by
  • Chisnall, Peter M
Series: The Essence of management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Prentice Hall, c1991
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415.2 .C47 1991.

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10.
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How to create your own fad and make a million dollars / Ken Hakuta by
  • Hakuta, Ken
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : William Morrow and Company, c1988
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415.153 .H35 1988.

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11.
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The marketing decision / William F. O'Dell. by
  • O'Dell, William F. (William Francis), 1909-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; American Management Association, c1965
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415 .Od34 1965.

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12.
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Turning your great idea into a great success : entrepreneur Judy Ryder tells how to develop, license, protect & promote your product idea / Judy Ryder. by
  • Ryder, Judy
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Princeton, N.J. : Peterson's/Pacesetter Books c1995
Availability: Items available for loan: Luxembourg Library (1)Call number: T 339 .R93 1995.

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13.
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How to build a large successful multi-level marketing organization / edited & produced by Joe Hardwick.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gig Harbor WA : Multi-level marketing Int'l, c1984
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415.126 .H847 1984.

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14.
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Marketing : a simplified approach: text and cases / Zenaida S. Diola by
  • Diola, Zenaida S
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Philippines : Philippines : C & E Publishing, Inc, c2009
Availability: Items available for loan: Luxembourg Library (1)Call number: HF 5415 .D621 2009.

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15.
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Focused interview for business leaders, school administrators, faculty and staff / Tan, Genevieve L. by
  • Tan, Genevieve L
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Las Pinas City, Philippines : SISC System Publications, 2003
Availability: Items available for loan: Luxembourg Library (1)Call number: H 61.28 .T161 2003.

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16.
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The media handbook / Helen Katz by
  • Katz, Helen
Material type: Text Text; Format: print
Publication details: Lincolnwood, Illinois : NTC Business Books, NTC Publishing Group, 1995
Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (1)Call number: HF 5826.5 .K19 1995.

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17.
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Advertising and promotion : An integrated marketing communication perspective / George E. Belch and Michael A. Belch by
  • Belch, George E
  • Belch, Michael A
Edition: 8th ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill Companies, Inc, 2001
Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (2)Call number: HF 5823 .B387 2004, ... Not available: Southville International School Affiliated with Foreign Universities Library: In transit (1).

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18.
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Hospitality and travel marketing / by
  • Morrison, Alastair M
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: New York : Delmar, Thomson Learning, Inc, 2002
Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (1)Call number: TX 911.3.M3 .M67 2001.

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19.
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Consumer behavior / Schiffman, Leon G.; Kanuk, Leslie Lazar by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: New Jersey : Prentice-Hall, Inc, 1997
Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (3)Call number: HF 5415.32 .S35 1999, ...

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20.
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Strategic hotel/motel marketing / Christopher W.L. Hart and David A. Troy. by
  • Hart, Christopher WL
  • Troy, David A
Edition: revised edition.
Material type: Text Text; Format: print
Publication details: East Lansing, Michigan : Educational Institute of the American Hotel & Motel Association, 1986
Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (4)Call number: TX 911.3.M3 .T76 1986, ... Not available: Southville International School Affiliated with Foreign Universities Library: Withdrawn (4).

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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