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  3. Results of search for 'su:"Service industries -- Marketing."'

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  • Authors

    • Baron, Steve
    • Bateson, John E.
    • Bitner, Mary Jo
    • Gremler, Dwayne D.
    • Harris, Kim
    • Hilton, Toni
    • Hoffman, Douglas K.
    • Lovelock, Christophe...
    • Lovelock, Christophe...
    • Wirtz, Jochen
    • Zeithaml, Valarie
    • Zeithaml, Valarie A.
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    • South Mansfield College
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    • BSBA.
    • Customer services
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1.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ... [et,al.] by
  • Zeithaml, Valarie A
  • Bitner, Mary Jo
  • Gremler, Dwayne D
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2006
Online resources:
  • Publisher description
  • Table of contents only
  • Contributor biographical information
Availability: Items available for loan: College Library (1)Call number: HF 5415.32 .Z48 2006.

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2.
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Services marketing : people, technology, strategy / Christopher Lovelock and Jochen Wirtz. by
  • Lovelock, Christopher H
  • Wirtz, Jochen
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2007
Online resources:
  • Table of contents only
Availability: Items available for loan: Southville International School Affiliated with Foreign Universities Library (1)Call number: HF 5415.13 .L5883 2007.

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3.
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Services marketing : people, technology, strategy / Christopher Lovelock, JOchen Wirtz. by
  • Lovelock, Christopher
  • Wirtz, Jochen
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: U.S.A : Pearson Prentice Hall, 2004
Availability: Items available for loan: College Library (1)Call number: HF 5415.122 .L68 2004.

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4.
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Services marketing: concepts, strategies, & cases. / by
  • Hoffman, Douglas K
  • Bateson, John E
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: Australia : Thomson South-Western, 2006
Availability: Items available for loan: College Library (1)Call number: HD 9980.5 .H644 2006.

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5.
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Services marketing : integrating customer focus across the firm / by
  • Zeithaml, Valarie
  • Bitner, Mary Jo
  • Gremler, Dwayne D
Material type: Text Text; Format: print
Publication details: U.S.A : McGraw-Hill, 2006
Availability: Items available for loan: College Library (1)Call number: HD 9980.5 .Z44 2013.

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6.
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Services marketing : text and cases. / by
  • Baron, Steve
  • Harris, Kim
  • Hilton, Toni
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: London : Palgrave Macmillan, 2009
Availability: Items available for loan: College Library (1)Call number: HD 9980.5 .B358 2009.

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7.
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Services Marketing : a managerial perspective. / Christopher Lovelock. by
  • Lovelock, Christopher
  • Wirtz, Jochen
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: Singapore : Pearson Education, 2004
Availability: Items available for loan: College Library (1)Call number: HF 5415.1 .L911 2006.

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8.
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Services marketing : a managerial perspective / Christopher Lovelock, Jochen Wirtz. by
  • Lovelock, Christopher
Edition: 5th Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : ; Pearson Education South Asia, ; 2004
Availability: Items available for loan: South Mansfield College (1)Call number: MAIN HD 9980.5 .L68 2004.

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9.
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Service marketing : Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.-- integrating customer focus across the firm / by
  • Zeithaml, Valarie A
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw Hill 2018
Availability: Items available for loan: College Library (1)Call number: HD 9980 .Z45 2017.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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